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The idea behind Geo-Analytics is to assess or predict the right amount of demand for taxi bookings and to
balance it with an ideal supply/drivers in a given time window. This also eliminates the problem of supply
deficit or surplus demand.
Pricing strategy which sets flexible prices based on
variables such as estimated route traffic, distance of
the route, location, events and weather condition.
Real-time notifications regarding high demand areas are sent to drivers for optimising supply.
Geo-tracking of KPIs from historical data helps you get location based insights regarding missed, cancelled and successful rides.
With user location at your fingertips, instant push notifications could be devised to help you reach your customers at the right time for location based offers.
Use the simple, intuitive dashboard to stay on top of market trends across different geographical areas.
Gain insights into the extensive user behaviour and the demand-supply gaps to develop a customer-
centric, go-to-market strategy.
1. Data AccumulationThe existing data is collected, relevant to a geographical area and the service being offered
2. Extensive AnalysisIn order to derive user and market trends, data is analysed and future prospects are realized
3. InsightsUsing data analytics, insights are provided that help you to frame new as well as modify the existing business methodologies to enhance the services offered
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